Grand Canyon UniversityiIntroduction:Nintendo can trace it roots back to 1889. The current federation based in Kyoto Japan produced handmade hanafuda tease for card playing plump fors. In 1963 it?s name was changed from Nintendo playing Card Company to Nintendo Company. Along with the name change the company changed the direction of the company to interactive amusement organizations and the software industry. In the betimes mid-seventies the company moved into the toy commercialize with several highly successful products. In the mid 1970s the company began to merge these interests and began introducing electronic games mostly for arcades. In the early 1980s the company introduced numerous games such as donkey Kong, Zelda and Super Mario Brothers. The mid 1980s brought their offshoot home entertainment gaming schema, the N.E.S. (Nintendo Entertainment System). Since then the company has been an industry drawing card in new software and game system development. Their current game system is called the Wii. The Wii has enjoyed extraordinary success since its introduction in 2006. This SWOT analysis will think on this new game system.
SWOT AnalysisA SWOT analysis is a strategic planning method used to evaluate Strengths, Weaknesses, Opportunities and Threats. (??, n.d.)Key Strengths:Its uniqueness: When first introduced the concept of a remote and interactive gaming system seemed almost science fiction. In the last three to quaternary years there hasn?t been any similar systems introduced. The system has no competitors in this type of game system.
Its broad call forth: For the past thirty years the video game commercialise has been dominated by kids aging from eight to eighteen. The introduction of the Wii has introduced this marketplace to parents and others who were not very interested in the traditional game systems. The combination of ease of use, family orientated games and Wii fitness offers a comminuted something for most everyone.
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-->Im just a high school assimilator and have never heard of a SWOT analisys before, simply i think its a very good outline of organization and brings up very good points about a product in a highly fashioned and form way. I may use this method sometime in the future!
Nintendo has good marketing strategy for wii! WII is good, and I do agree that it needs improvements
The Introduction of this essay is much fine-textured than the body and presents the material in a remarkably clear, informative, and savoury manner.
It is a good analysis of the gaming industry and Wiis component part in the same, although I feel slight more focus could be given on weaknesses and opportunities.
The author has done a good analysis of Nintendo Wii as a true market research analyst. This essay is of surely a good steering to the ones who use it.
Great effort!
Regards,
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